Whatever name you want to call it by, collegiate, preppy, ivy, and so on, this particular strain of classic, American casual style has been an integral part of modern, Japanese fashion for decades.
It’s true, in the most general sense, that Tokyo based label The Nerdys are riffing on this established style, but that level of generality doesn’t do justice to the thought behind every, individual piece bearing the Nerdys name. The down to the last detail level of meticulous construction is approached in the spirit of high profile nerd icons like the Talking Heads or Wes Anderson. The Nerdys operates with the same sense of understanding that the deliberate choice to not engage with the ever shifting winds of officially designated cool constitutes its own form of social and sartorial, individualist rebellion. This hyper-self awareness about the implications of nerdom is reflected in the tongue-in-cheek twists and turns that The Nerdys apply to timeless styles.
A series of dyed short coats that are completed by coordination. Finished using a soft and well-dried cotton weather fabric. Based on the military, it is made into one piece to make it lighter, the length is set very short for a coat, and the front pocket is designed to protrude from the body. In addition, the pocket adopts an original pattern that creates a rounded solid. The front is tailored to make it look neat, and the stitches for fastening the fly are stopped in the middle to give it a design. The sleeves are classic single sleeves for a quaint finish. Finished in a classic, loose and mature silhouette. The vest made in the same area is docked with a fastener and converted into a large-capacity pocket outerwear.