From the mind of artist Jack Greer comes Iggy. Since its 2016 launch, Iggy has offered original illustrated graphic designs that recall the playfully twisted, cynically clever, anti-authoritarian mindset that streetwear was built on, along with a range of artful cut and sew garments. Whether you can remember the days when mainstream acceptability was the last thing streetwear was associated with, or are discovering these subculture roots for the first time, Iggy will feel like a genuine breath of fresh air.
Are building blocks and alphabet blocks the same blocks? It probably doesn't matter. Besides, we wouldn't want to stifle developmental creativity by enforcing rigid definitions.