The New Balance x Bodega 997S transfers the ‘no days off’ ethos to a purely lifestyle realm, but lifestyle doesn’t mean idleness. Even if running was never your thing, there’s a whole lot of use to put your shoes to.
To highlight the no days off mentality of the 997S, we outfitted an artist known for his own, unique, multifaceted stylistic output, Compton based rapper/singer Buddy, with a pair of the New Balance x Bodega 997S, and documented his day. From stropping through the shop to grab some gear, taking Sophie for a walk, to ultimately ending up at the studio - Buddy never stops, no matter where he is.
