Awake NY's first collab with Lacoste sees classic pieces from the French staple's archives getting updated for life outside prep style. This is achieved by downplaying conventionally formal leaning apparel with bold colors and fun patterns, while elevating casual essentials by focusing on high quality materials and clean designs. The result is a truly interchangeable offering, where any which piece effortlessly pairs with another.
In many ways a nod to those who've always been subverting Lacoste in an act of subcultural expression and rebellion, finally, some recognition!
Elasticized waistband with drawstring
Elasticized leg bottoms, pockets on side and pocket in back, Lacoste x Awake logo on back
Oversized terrycloth “A” badge and crocodile on front leg