Nike’s penchant for shaking up established design conventions is well known and long established, so with the NBA league uniforms being turned over to the Swoosh, changes were always in store.
The City Edition is a rethinking of the alternate uniform. Rather than just shifting colors and logos around, the City Edition functions as a geographically and culturally specific tribute to the home city of each NBA team.
The Cleveland Cavaliers’ City Edition uniforms sport a silvery grey inspired by the sandstone “Guardians of Transportation” sculptures over the Hope Memorial Bridge, and “The Land” in place of the standard city designation, in reference to the Cavs’ status as representatives of the entire greater northeastern Ohio region.
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