One of the most talked about rap artists of 2017 and contributor to the “Forever Chuck” campaign, steps into the collaborative streetwear spotlight, as a capsule collection from Converse and Vince Staples celebrates the Long Beach rapper’s second album, Big Fish Theory.
The Chuck 70 sneaker and the Converse Essentials hoodie provide a timeless, universally adaptable platform for visually translating the artwork and musical themes of Big Fish Theory.
The album’s artwork is the main source of inspiration. The orange utilized throughout the collection is a nod to the goldfish seen on the cover, while elements of the actual artwork are further featured on a translucent outsole. The goldfish theme continues with an aquarium graphic emblazoned insole. The design is rounded out with subtle co-branding elements and “big fish” text.
The Essentials hoodie makes use of contrast stitching and “SEA” branding, referring to Staples’ signature label Section Eight Arthouse.
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