As a creative collective, Brain Dead is not based on one single person, nor one single idea. Using a disruptive, graphic-led approach, the brand takes its cues from post punk, underground comics, skateboarding, and the spirit of subculture as a whole. With such an open design path, the brand is able to churn out innovative pieces, time and time again.
Elia handmade cellulose acetate frames (acetate is made from cotton & wood, is eco friendly, sustainably sourced & bio-degradable). Stainless steel cores for strength, flexibility and an adjustable fit. Extra sturdy and durable zinc-free barrel hinges. Optical-quality nylon lenses with 100% UV protection. Custom Brain Dead case and cloth included.