South Korean eyewear brand Gentle Monster was established in 2011 based on the philosophy of high-end experimentation. Focusing on product, space, styling, campaign, and service, Gentle Monster aims to offer a radically new and innovative point of view for design. These principles are addressed not only in the design of their sunglasses, but also in the design of their retail spaces and creative projects. Their refusal to be recognized as simply an eyewear brand is spoken in every frame, product, and store.
Deus BRC1, part of the 2021 Pre-Collection, is a narrow clear brown rectangular Flatba frame. This style is highlighted by the lenses that extend to the ends of the frame front along with the bold metal details on the temples. Complemented by black lenses with 100% UV protection.