Nike Sportswear’s special projects division introduces ISPA: Improvise, Scavenge, Protect, Adapt, an adaptive design philosophy intended to respond to the constantly shifting demands placed on footwear and user by their surrounding, natural environment. ISPA offers a flexible, experimental approach to both new technological innovations and long-established design conventions, based on the principle that a state of constant flux can never settle for a permanent, single ‘right’ answer.
Following the release of the React Runner Mid WR ISPA, the new ISPA 270 has a similar, unique aesthetic as the React Runner, but opts for a 270 sole unit. The shoe’s most standout and contemporary design trait is the unquestionably large, plastic overlay that covers the entire toe box and mid foot. With a thin wire that runs through its top, ending at a pull toggle on the heel, each wearer is able to individually customize their lockdown for enhanced comfort, while an aggressive tread pattern on the outsole provides an all-weather grip.
Releasing in 3 new color ways, including Black, White/Orange, and Blue Void.
Nike Air Max 270 ISPA
WHITE/GHOST AQUA-AMBER RISE-LT CRIMSON