6/1/18: Fred Perry X Kixbox B1
Fred Perry X Kixbox B1
Release Date: Friday, June 2, 2018
Available online at 10am EST and in-store at our Boston location at 11am EST on a first come, first served basis.
Sportswear institution Fred Perry join creative forces with Russian retailer Kixbox for a collaborative edition of Fred Perry’s classic B1 tennis shoe.
The simple, timeless charm of the B1 is filtered through a minimalistic lens. A tonal white colorway is rendered in a premium leather with suede trim, a classic gum sole, and cork lining that emphasizes the old school heritage that has carried the laurel wreath emblem across six decades of style culture. Laser etched co-branding at the heel and tongue, and a coded tongue label add the subtlest hint of a modern touch.