It may sound like a cliché, but honesty is a virtue. For Bodega, the brand strives to remain true to its roots on the quiet side-streets of downtown Boston. They don’t troll fashion blogs and bite off the designs of their contemporaries. Instead, they mix, clash, and experiment to come up with something fresh and original. Enter the Bodega SS13 Collection. Once again, the Bodega team ventures into new ground, featuring a Vans sneaker collaboration, while also building upon the successes of the SS12 line. But no matter the change in the game, the goal is always the same: create humble designs that stay true to the Bodega character.
Back for another one, our William Yu collected some roundtable feedback from the Bodega team – co-owners Jay Gordon and Dan Natola, and Bodega designers Marvin Bynoe and Randy Price - to discuss Bodega’s evolution, the challenges of building a line, and the Bodega identity. Read the rest of this entry »
To celebrate the release of their collaboration with Liberty, Nike brought in a three panel installation that would feature pairs of this recent project. Using Liberty’s unique floral patterns on each panel, the installation hosts various Nike models whose colorways contrast against the background. Only available in women’s sizes, the sneakers are also on sale in-store at Bodega. Web order requests must go through email@example.com for more information. Whether you’re thinking about grabbing a pair or just want to appreciate the installation, come down to Bodega and check this great collaboration out. Check out more pictures of the installation after the jump. Read the rest of this entry »
Bodega is raising funds for Ray Allen’s Ray of Hope Foundation with a charity auction featuring a rare pair of the Ray Allen Player Edition- Jordan Retro XIII shoes, autographed by Mr. Allen himself. The pair up for auction is a US 10.5, and 100% of the proceeds are going to the Ray of Hope Foundation.
Established in 1997, the “Ray of Hope Foundation” strives to present equal opportunities to children through community programming and sports related activities. In addition to independent structuring of programs, Ray of Hope has assisted national organizations such as The Boys & Girls Club, YMCA, and AAU Sports Programs in the cities of Milwaukee, Seattle, and Boston. (To learn more head over to: Ray of Hope Foundation Facebook Page.)